SEO tips for web site design

If you build a website your self, I can give a few tips,

make sure the site has:

  • 1. A doc type and charset in the html code before the <head> and <body> tags
  • 2. Add meta tag for description, keywords, robot follow,
  • 3. Add a <title> tag
  • 4. And finally make sure it passes the w3c standards (visit http://validator.w3.org/ to check validation of code, it must pass)
  • 5. Make sure points 1 - 3 all include keywords but I will edit this later.

Point 1 will tell the search engines and web browser what kind of code your page is programmed from and needs this in order for the search engines to begin scanning your site.

Point 2 are meta tags and help Google and search engines to rank your site for relevancy to search topics and relevancy of back links

Point 3 helps towards relevant search from search engines

Point 4 is a guarantee that Google will clearly scan your page, you really need as many pages to pass the validation test. Also a future update in Google coming soon has been announced and claim that only sites that pass w3c standards will get the highest rankings however this is still under speculation but it is a fact that a site that passes w3c validation will get indexed more frequently therefore your site gets more attention.

Repeat all steps for as many pages as possible, the home page is a start but really need as many pages validating and fixed as possible, the more pages Google index with valid code the higher your chances are of high rankings, once this is done the rest is all offsite optimisation.

Another helping hand, use doc type xhtml transitional 1.1 with a charset of utf-8 also don’t use capital letters in your tags e.g. for a table use cellpadding rather than cellPadding, avoid capital letters but you can use capitals on page content just not the tags and programming code, also if available use Dreamweaver and avoid FrontPage, site wizard and other basic programs, they do not use real code and give many errors, Dreamweaver is the best software to use but does still give errors but w3c will give the information to enable you to get your site pass the w3c validation.

If good software is unavailable to you I would highly recommend a server side program, you do not need web design skills for this and is good for SEO, search goggle for a program named wordpress (its free) then upload it to your web host account and download a free theme from wordpress site, I would say this is your best option.

The tips given above will help with SEO, Search engine optermisation, search engine optermization, google consulting.

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